Everton Farm Supplies
Client
Category
Business Websites
Services
Website Build
Project Description
The Everton Farm Supplies website proudly announces the completion of its makeover, emphasizing its commitment to delivering superior services and merchandise to loyal customers in both local and extended regions. They are dedicated to continuous improvements in their store, yard, and overall business presentation. Located on the Great Alpine Road in Everton, North East Victoria, the company has embraced innovation in farming technologies and formed transformative business partnerships to address evolving agricultural challenges. Notably, the addition of a procurement officer with extensive international agribusiness experience has brought new products and distribution rights from international manufacturers, enhancing opportunities for clients to access quality stock at competitive prices, bridging the gap between wholesale and retail services.
Challenge
The primary challenge for the Everton Farm Supplies website was to spearhead a marketing effort that would rejuvenate the business and communicate its commitment to delivering superior services and merchandise. It needed to effectively convey the company's dedication to continuous improvement and innovation in farming technologies, as well as the formation of transformative business partnerships to address evolving agricultural challenges. A key aspect of this challenge was to launch the marketing of new Hay/Silage products, which presented a significant business opportunity at the time of development. Additionally, the website was planned to have an online ordering feature in the future, adding a layer of complexity to its development and functionality.
Solution
To address these challenges, the website development included a strategic marketing approach that emphasized the company's commitment to excellence, innovation, and transformative partnerships. It highlighted the addition of a procurement officer with international agribusiness experience and the expanded product offerings from international manufacturers. The website was designed to effectively promote the new Hay/Silage products, presenting them as a valuable business opportunity. The inclusion of an online ordering feature was also incorporated into the website's future plans, ensuring it could accommodate the evolving needs of clients and the business. This comprehensive approach allowed Everton Farm Supplies to reinvigorate its business through a robust online presence, effective marketing, and improved accessibility for its customers.