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Try using a gradient if you want a design trend that can last for a long time. Designers, especially Melbourne web designers always come up with fresh and much better ways to use color combinations with massive effect every time we think the trend is over.

Since there are so many places to use it, I don’t think this pattern will ever go out of style. We’ll look at five different approaches to make the most of gradients, along with examples of projects that do it incredibly well. All of them are totally different and one-of-a-kind!

Photo Overlays and Gradients

Gradients may be used as a picture overlay to help tone down an image for other components or to bring visual appeal to a picture with poor color. For a stronger connection to your color palette, a gradient overlay will help you apply your brand to artwork or website design. For brands that have clear color associations, this can be a common choice.

Gradients for Call to Action

If there isn’t a lot of other color in the interface, use a gradient to direct users’ attention to the main button or call to action. The design above has a pulsing, color-changing gradient that grabs your attention and makes you want to press and see what happens next. The gradient helps provide all the detail you need to dig further into the design without a lot of other material or inspiration.

Illustrations and Gradients

A visual illustrator’s superpower could be gradients. This is why: Changes in color help to establish texture and direction. They can add depth to a two-dimensional design or make anything basic sound more complicated. But not to the point of being frustrating.

Radial Gradients

Radial gradients are a less commonly used alternative, but they can be useful for drawing attention to design elements. Take note about how the brighter area on the frame aids in drawing your attention to the desired items. The color option, like other gradient uses, helps generate depth by making the foreground elements appear to rise off the frame slightly. Radial gradients are better used for a single hue so they can get tiring to the eyes easily. Radial fades often have an inherent symmetry that may or may not fit for your style, so remember what you want the gradient to do before choosing this alternative.

Text Gradients

Text and gradients aren’t often associated with each other, but they can make a fantastic match.

For text and gradients to function well together, a few items are required:

  • Use a text gradient as a focus point that isn’t overshadowed by other brightly colored components.
  • Plenty of comparison with surrounding elements
  • Highly readable sentences, fonts, or color options
  • Use in a small space, such as one word or a short phrase

The key to making a text gradient function is to make sure it’s readable.

Final thoughts

Why have gradients been such a common design pattern for so long? Gradients are a versatile style tool that can be subtle or bold, and they can be used in virtually any color scheme. They add depth and excitement without being distracting, and their color choices will attract attention. They’re still a lot of fun. And almost every artist can produce a unique look with a gradient from a project’s color palette by pressing and pulling hues to achieve the desired effect.