SEO, SEO, SEO. Oh, in the world of business, you can never get tired of hearing things about SEO. Search engine optimisation, or SEO is a digital marketing effort that is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. As a person who works at an agency that provides SEO services, I know that many people nowadays are already aware of the importance of SEO for business. Let’s say you have a business and you start small. The first people who know your business might be your family and maybe your cousin. Your cousin needs your product, so you are selling your product to them. However, you won’t only sell your product to your cousin, right? So, you start looking for someone else to buy your products. However, even though you have already set your store in your neighbourhood, it is only the people in your area that might recognise your store – if they pay attention, though. You might give out brochures to everyone in town, but that’s just it, you won’t expand more than that. For that reason, online marketing effort is essential to expand your business. What better way to do that than using SEO? While it is never too late to start small and perform SEO for your business, there is just one more problem; your competitors in the same industry are already doing the same too. For that reason, you need to do something to strengthen and improve your SEO. Don’t worry; in this article, I have written good SEO habits that can increase your website traffic. Keep reading to learn more!
One of the most important aspects in SEO is content making. Content is the information and experiences that are directed towards audience, mainly the targeted ones in order to increase the chance of boosting a business and encouraging people to make a purchase. Content is basically what helps you sell your products. It can be in a form of videos, pictures, text or anything related to marketing tools. For example, if you want to sell a stylish jacket, you might need to make content that can boost the jacket sales and increase people’s interest in it. You may make a photo of a model with a jacket or you can even create promotional video to attract people’s interest and curiosity. However, there is just one problem with content. Sometimes we might run out of ideas to make greater content in the future. That being said, you can create a habit that can prevent you from running out of ideas. You can start with these steps:
- Listen to relaxing music because relaxing music can help your brain take a rest from difficult and tiring activities that may have made your brain be under pressure. When your brain is relaxed, you will find it easier to find ideas
- Ideas may appear all of a sudden without notice. However, we tend to ignore it because we think we can write that later. It’s wrong. You will end up forgetting the ideas later. So, make sure you always have a hard note and a pen with you all the time. When an idea appears, immediately write it down. Trust me; it will be useful in the long run.
- Pay attention to your website speed and website images and videos. You might think your website is well-designed just because it looks good. Again, that’s not how it works. A website is not just about looks. It is also about optimisation. Images and videos might be the reason why your website takes too long to load. Therefore, always check your website and ask the website specialists about it. Make sure you are involved in every SEO process in your business.
If you are starting today with these habits, it may not be escalating quickly and there may be ups and downs, but trust me, you will understand soon and it will be better for your business in the long run. After all, there is no big effort that goes futile. When you are dedicated to do this and keep up the good habits, you are on the right path in the SEO world.